Despite Earlier Promotions, Few to Start Shopping Before Thanksgiving

Chicago—In its annual shopping survey of 1,919 U.S. Consumers, A.T. Kearney said today that despite holiday promotions starting earlier and earlier, only 21% of the survey respondents plan to begin their holiday shopping before Thanksgiving. The survey also showed that two-thirds of shoppers plan to use more than one channel during the holiday season with […]

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